Whether you want to start your own business or you’re an aspiring brand marketer, Ali and Steph will help you visualise your own pathway by sharing their story – and their tips for success.
You’ll learn how they left their big global corporate careers, with comfortable salaries, to build their own marketing business from the ground up – and how you can too. They will share tips that are super helpful and hopefully if you’re able to implement them, you’ll see results too.
Having picked up key lessons from brands like Reebok, Lacoste, Beats by Dre, Samsung as well as startups like Michelle Bridges 12WBT and The Right Fit, Ali and Steph have the secrets to to inspire and motivate the next generation of marketers, business leaders and entrepreneurs.
"Ask Marketing is the absolute benchmark within the digital marketing consulting space."
Daniel Breese, General Manager ASW
"The trusted source for digital expertise in the industry, instilling knowledge into next-generation marketers like you!" Kate Russell, Head of Operations, i=Change
"Their approach is unique, instilling value as well as the necessary training, systems and processes back into the business."
Adrian Gold - CEO, NEXA
Stephanie King
Co-Founder & Chief Marketing Officer
Stephanie has worked leading large marketing teams and managing 7-figure digital advertising budgets for leading health, finance and tech companies.
Alexandra King (ICMS Alumna)
Co-Founder & Chief Strategy Officer
Ali has worked from Assistant to CMO for tech startups, through to ASX 100 and Fortune 500 global brands.
What's in the session?
In this interview-style Q&A session, facilitated by ICMS Vice-President Todd Palioca, you will hear:
• How do you know when to take the leap and start your own business?
• Is mentorship important?
• How do you find your niche in business?
• Should you work for a brand – or an agency?
• Can you become an expert at all facets of marketing?
• The best resources to stay up to date/upskill in marketing
PLUS
• Top tips to succeed in marketing
• Ask your own questions for Ali and Steph to answer